How to Write a Winning Brief for Your Photographer

Part I Writing a photography brief is one of the most important steps in commissioning a photography shoot. In this article, the first installment of a two-part series explaining how to write a photography brief, we look into why writing a good photography brief is so important for the outcome of a shoot and also […]

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Thinking Outside the Box: Don’t Forget Your Packaging! – Part I

Packaging is an often-overlooked but nonetheless very important element of any merchandise. However, photographing packaging for e-commerce listings can present some particular challenges. Today we offer some advice on photographing packaging for increased sales. The Importance of Good Packaging Design For many people with a great idea for a new product, packaging is so far […]

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Amazon Infographics

In recent years Amazon infographics have become an essential tool in the e-commerce marketeer’s arsenal. High quality product photography is always going to be an essential element of any successful Amazon listing, but for some items photography alone will likely not be enough to convince viewers to add it to their shopping baskets. This is […]

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